--- title: Deploying AI for Competitive Edge with Siemens & Airbus S.A.S description: Join your fellow WSAI community members to learn how to reshape your business strategy with AI from the AI brains at Siemens and Airbus S.A.S. on Thursday, 2 July 2020 14:00 – 15:00 BST.  image: https://blog.worldsummit.ai/hubfs/Speakers/Thibault%20de%20Assi.jpg ---   [BOOK NOW](http://worldsummit.ai/tickets/)     ![WSAI Amsterdam Orange no dates 2000x300 (1)](https://blog.worldsummit.ai/hs-fs/hubfs/WSAI%20Amsterdam%20Orange%20no%20dates%202000x300%20(1).png?width=259&name=WSAI%20Amsterdam%20Orange%20no%20dates%202000x300%20(1).png)   ![IM_Mothership_assets_LOGO_MINT (2)](https://blog.worldsummit.ai/hs-fs/hubfs/IM_Mothership_assets_LOGO_MINT%20(2).png?width=263&name=IM_Mothership_assets_LOGO_MINT%20(2).png)     [BOOK NOW](http://worldsummit.ai/tickets/) # Deploying AI for Competitive Edge with Siemens & Airbus S.A.S Posted by [World Summit AI](https://blog.worldsummit.ai/author/world-summit-ai) on Jun 19, 2020 11:38:40 AM ![World Summit AI](https://blog.worldsummit.ai/hubfs/1.%20World%20Summit%20GIF.gif) - [Tweet](https://twitter.com/share) Join your fellow WSAI community members on Thursday 2 July 2020 14:00 – 15:00 BST, to learn how AI can be deployed across your entire organisation to ensure you remain competitive in a rapidly shifting market from the AI brains at Siemens and Airbus S.A.S. Artificial intelligence is a core element of the Industry 4.0 revolution and is not limited to use cases from the production floor. AI algorithms can also be used to optimize operations helping companies anticipate market changes and in this WSAI Insight we will show how AI can effectively be deployed in your organisation. In our latest WSAI Insight, Thibault De Assi, GM-Global Head of Digitalization and Automation in Digital Industries - Factory Automation at Siemens and Romaric Redon, DataLab Manager at Airbus S.A.S. will discuss how to reshape your business strategy with AI.   **Thibault De Assi , GM-Global Head of Digitalization and Automation in Digital Industries - Factory Automation at Siemens will tell you about u****nleashing the power of AI in automotive manufacturing.**    The digital enterprise is already a reality. Data is continuously generated, processed, and analyzed. The volumes of data in production environments are the basis on which digital representations of entire plants and systems are generated.   We will share how we are enabling manufacturing stakeholders to unleash the power of AI for optimizing processes, improving product quality, production efficiency, and machine availability. Learn more in this webinar on the AI use cases and achieved KPI implemented with SIEMENS Digital Enterprise portfolio across the automotive value chain.    [**Book your free space and participate live in our Q&A session!**](https://worldsummit.ai/wsai-webinar-ai-in-action-business-use-case-examples-of-ai-adoption-siemens/)   **Meet the AI Brains**   ![Thibault de Assi](https://blog.worldsummit.ai/hs-fs/hubfs/Speakers/Thibault%20de%20Assi.jpg?width=200&name=Thibault%20de%20Assi.jpg) **THIBAULT DE ASSI** ** GM-Global Head of Digitalization and Automation in Digital Industries - Factory Automation** ** Siemens **     **![Romaric-Redon](https://blog.worldsummit.ai/hs-fs/hubfs/Speakers/Romaric-Redon.jpg?width=200&name=Romaric-Redon.jpg) **   ROMARIC REDON ##### DataLab Manager ##### Airbus S.A.S.            ![JaneZa](https://blog.worldsummit.ai/hs-fs/hubfs/Speakers/JaneZa.png?width=200&name=JaneZa.png)    Moderator ##### JANE ZAVALISHINA ##### Co-Founder ##### Mechanica AI          You can catch up on-demand with all past WSAI Insights and register for free for as many upcoming Insights as you wish at [worldsummit.ai/webinars](https://worldsummit.ai/webinars/)   We look forward to welcoming you online soon! 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