Jose A. Murillo

Jose A. Murillo
Chief Analytics Officer @ Banorte, transforming data into business value

Recent Posts

How One Company Stopped Stupid Conversations with Their Customers

Posted by Jose A. Murillo on Feb 14, 2019 11:03:49 AM

Sensible conversations supported by artificial intelligence increased the efficiency rate of credit card cross-sell efforts by 82% at a Mexican bank.

Frank. Good morning! This is Frank from W Bank. May I speak with Ms. K?

Sandra (with a distraught voice). She is unavailable.

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Topics: Customer service